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Traditional advertising and marketing campaigns don’t produce the results it once did. Today’s consumer has a library of
information at their fingertips—easily accessible from their laptop or smartphone.
Small businesses with blogs get 126 percent more lead growth than small businesses without.
82 percent of consumers feel more positive about a company after reading custom content. Content marketing generates over three times as many leads as outbound marketing and costs 62 percent less
The future of marketing is creating content that is genuinely valuable to your prospects. You want to create content
that helps them make better decisions and that establishes your company as the authority in the process. Do it right and
you’ll find your website magically appearing on the
first page of Google for relevant keyword searches.
Content is regarded as a powerful business tool as it has the ability to engage users and drive them to conversion.
As a result, content marketing has become an essential part of the digital marketing strategy for any business. An effective
plan features as a cost-effective, yet reliable way to
fetch traffic as well as new leads for the business. It also has the
capacity to generate reader interest and
build the business into a brand. Creating compelling online content is a
challenge indeed as you have to catch the pulse of online readers.
Getting it around through the
right online marketing channels is a bigger challenge.
Your content can shape your prospect customer’s journey
VAISHNOG SOFTWARES'S CONTENT MARKETING PROCESS
Before deciding to buy something, 51% shoppers (surveyed by Think Google) said they started their journey with a search query.
They preferred organic content more than ads and allowed non-salesy content to shape their journey.
Content drives leads and sales
Content marketing is six times more powerful than the traditional method in transforming a
visitor into a lead and then to a buyer.
Consumers said content from brands significantly impacted their buying choice. It will also lead to
higher site traffic and increased brand visibility. To sum it up, it will lead to higher leads and higher sales.
Content marketing is cheaper and gets high-quality leads
Content marketing costs 62% lesser than
traditional marketing. It also generated high-quality
leads and approximately three times more leads
Unfortunately, not every business owner or marketing department has the capacity to crank out the quantity and caliber of
content it takes to execute a proper content marketing strategy. And on top of that, a successful content marketing strategy
includes much more than just creating a lot of content.Our content marketing services list includes:
Before you even draft your first blog post, a successful content marketing strategy will begin with establishing baseline
data for your website so you can track exactly what types of content are successfully
driving the right kind of traffic to your website.
Next, your content needs to be smartly shaped around the keywords and keyphrases that your target audience is using to find your services
and information. Finally, this content should be cross-promoted on all aspects of your
web presence.
At VaishnoG Softwares, we handle all aspects of your content marketing for you, including establishing baseline data, content drafting,
publishing, cross-promoting, and tracking. If you don’t have the time to dedicate to content creation,
or don’t understand how to properly market your content online, let VaishnoG Softwares help.
We highly believe in excellence and we continue to improve it everyday with a brand new creativity and vision. We would love
to hear from you, keep in touch to send an email at
shweta.vaishnog@yahoo.com,
vaishnogsoftwares@yahoo.in or
Contact Us for any website seo enquires.
Please
contact us today to allow us the opportunity to speak with you
about your business, competitors, your company's goals, and how we can become a part of its success.
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